
IDENTITY SYSTEM
Client: Hunter Dragovich


Project Overview
I built a complete branding system for a fellow designer, shaping their identity through color, typography, and the subtle rhythm of line and form. The result is a timeless visual language—refined, dramatic, and designed to resonate. The final suite included a logo, brand guide, business cards, invoices, and a custom mailing envelope, each polished with bold layouts and immersive mockups that bring the brand’s story to life.
Client
Hunter Dragovich​​
Disciplines
Logo design
Brand guidelines
Visual identity
Art Director​




PMS: 532 C
#2E2434
​
C: 75%
M: 77%
Y: 52%
K: 60%
PMS: 7656 C
#A6448E
​
C: 39%
M: 88%
Y: 09%
K: 00%
PMS: 663 C
#FFFFFF
​
C: 00%
M: 00%
Y: 00%
K: 00%
PMS: 532 C
#2E2434
​
C: 75%
M: 77%
Y: 52%
K: 60%
PMS: 7656 C
#A6448E
​
C: 39%
M: 88%
Y: 09%
K: 00%
PMS: 663 C
#FFFFFF
​
C: 00%
M: 00%
Y: 00%
K: 00%
















