DRAGOVICH
ROLE
Graphic Designer
COMPANY
Hunter Dragovich
SKILLS UTILIZED
Logo design
Brand guidelines
Visual identity
Art Director
Hunter Dragovich approaches photography as a form of visual storytelling, using light, texture, and contrast to preserve fleeting moments. This project aimed to capture his personal and professional identity in a way that felt less like traditional photography branding and more like an extension of the stories told within the images.
The system was designed to feel timeless yet expressive, allowing the photography itself to remain at the center of the experience while reinforcing Hunter’s perspective as both an artist and storyteller.
Drawing inspiration from the idea of framing fleeting moments in time, the logo is reminiscent of a picture frame. It is a subtle way to visually reinforcing the brand’s emphasis on capturing moments.
Business Cards
Invoice
Magazine
Posters
SOCIAL MEDIA
Facebook
SWAG
DRAGOVICH
This process book documents the research, experimentation, and creative decisions that informed the development of the identity system and its visual world.
This project hasn't finished yet, as I plan to continue to evolve it through motion in the near future. More to come soon.